Problems with privacy and security, however, have sparked concern about its use.
The surge in the app’s popularity has attracted criminals and exposed weaknesses, with a growth in “Zoom bombings” in which hackers enter chat rooms and cybercriminals target user passwords.
As a result, online conferencing tools’ compliance with global privacy regulations has come under intense scrutiny and companies using such tools now face the risk of breaking data privacy laws.
According to James Strickland, CEO of Veridium, too many firms are taking dangerous shortcuts on security, as well as falling foul of regulations such as GDPR – placing them at greater risk of fines and data breaches. He says businesses should be transparent and plan for worst case scenarios.
Critically, he says, “Video conferencing tools must take accountability and change how they handle data. Now is the perfect opportunity to enhance outdated, password-based security systems. Easily compromised passwords, which are susceptible to phishing and malware attacks, are responsible for over 80 per cent of all data breaches. “
He recommends transitioning to a passwordless approach through the adoption of biometric authentication that will not only enhance security but streamline the user experience and alleviate the challenges posed by data privacy regulations
As with all businesses, unless they adopt a more stringent approach to security, increasingly sophisticated cyberattacks will continue to prevail.
