Digi-Key announces 'substantial' Q2 sales growth
Electronics distributor Digi-Key has reported a 'substantial' year on year sales boost in the second quarter of 2011 with total growth increasing by more than 7%.
According to the company's president and coo, Mark Larson, pictured, this rise is due in part to Digi-Key's developing customer base in European, Middle Eastern and Asian countries. European sales increased by more than 22%.
"In the past year, Digi-Key has implemented positive changes to our business strategy," said Larson. "One of these positive changes was the environmentally proactive decision to discontinue Digi-Key's print catalogue in favour of a more easily accessible online format."
The distributor recently ceased the distribution of the catalogue and introduced new online features to its global websites.