Narrower focus on power management to bring technology leadership, says Intersil

Announcing the initiative a year after he was appointed the company's president and CEO, Necip Sayiner said: "By concentrating our efforts on strategic areas where we have highly differentiated technology, we are positioning Intersil to become a leader in the next generation of power." The company has three main target sectors in a market said to be worth $10billion a year: mobile; industrial and infrastructure; and automotive and aerospace. Top of the list is the $6bn mobile device market and Intersil has launched the ISL911xx range of buck-boost switching regulators, designed to extend battery life, particularly in phones and tablets. Meanwhile, the ISL8270M/71M product family of digital power modules is intended for use in infrastructure applications. Mark Downing, pictured, senior vice president of corporate strategy and infrastructure power, noted: "Intersil has had a focus on power management before, but we've narrowed the focus because our efforts were spread too thinly. We're now focused on the most challenging designs."