New leader in automotive infotainment semiconductor market

Last year, the company posted automotive infotainment semiconductor revenue of $291million and although this total was down 24.8% from $387m in 2008, it was enough to displace STMicroelectronics, which also saw a significant fall in its revenue (a decline of 37.4% compared to 2008), as the world's leading infotainment chip supplier. NXP's share of the global market for infotainment semis amounted to 11.5% in 2009, while STMicroelectronics accounted for 10.9% percent. Maintaining its third position was Panasonic with revenue of $193m, down 36.3% year on year, while Renesas Technology stayed in fourth position with revenue of $191m. The only market share gainer for the year was UK based Cambridge Silicon Radio which merged with US GPS and multimedia baseband provider SiRF in 2009. The combined operation pushed it into fifth position in 2009 with revenue of $167m, up from 15th place in 2008. Positions six through 10 were dominated by Japanese semiconductor manufacturers, with the exception of Texas Instruments, which moved up one position from ninth to eighth, with revenue of $80m in 2009. According to the report, Japanese manufacturers accounted for 34% of global infotainment semiconductor revenue in 2009, while European based manufacturers accounted for 32%. American based manufacturers accounted for 11% of the global total in 2009, with Freescale Semiconductor making up 25% of the revenue from this region.