AVR microcontroller inventor moves to Energy Micro
Alf-Egil Bogen, co-inventor of the AVR microcontroller, has joined Energy Micro as chief marketing officer.
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Bogen has been in the microcontroller industry for over 20 years and most recently served as vp of marketing and cmo with Atmel.
Commenting on the appointment, he said: "I have a strong passion for microcontrollers and radios. After helping to make AVR a very successful business for Atmel I wanted to work more with the ARM cores, which are the industry standard for 32bit embedded microcontrollers.
"As an engineer myself I also want to do things that support other engineers to help them be successful. With Energy Micro's extreme low power EFM32 Cortex-M devices and forthcoming ARM radio transceivers I saw an opportunity to use all my experience to ensure the company becomes truly customer oriented in providing the products, tools, training and support that developers both need and deserve."