Micron takes 20% share of NAND market
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US firm Micron Technology has crossed the 20% market share threshold in the NAND flash memory business for the first time since it entered the industry seven years ago.
The company posted the strongest sequential performance of all NAND suppliers in Q2, with revenue amounting to $897million, up 6% from $846m in Q1. In comparison, the other ranked suppliers all suffered revenue declines during the same period.
Despite overall NAND flash market revenue declining by 13%, Micron was said to increase its market share to 20.7% in the Q2, up from 17% in the first quarter.
"Micron not only successfully increased its bit shipments of NAND flash by a whopping 68%, it also benefitted from a reallocation in production from the NAND joint venture partner with Intel, while capitalising on the travails at its close competitor – number two ranked Toshiba," said Dee Nguyen, memory analyst at IHS iSuppli..
IHS also anticipates that Micron will be well positioned for the next wave of demand, which is expected to come from ssd's that utilise NAND flash in devices such as the Ultrabook
