Since 1968, New Electronics has been providing news and vital information for the electronic design community here in the UK. Now it is expanding its presence into Europe with the creation of a separate ‘New Electronics Europe’ brand.
New Electronics Europe will target the engineering community across Europe providing high-quality content to keep the world’s fastest moving industry up-to-date with the very latest business news, developments, innovations and technologies.
New Electronics has conducted extensive research into the development of a dedicated audience and has identified almost 20,000 individuals that match our strict terms of control, covering key markets such as Germany, France, Italy and Spain as well as other leading markets in Europe, such as Austria, Poland, Switzerland, Benelux, Israel and Turkey, among others.
New Electronics Europe will engage with a broad audience of electronic design engineers, electronic design managers and buyers of electronic components across these European markets and will be deepening its collaborative efforts with key events across Europe from electronica and Mobile World Congress to Embedded World, The Battery Show Europe and E-Tech Europe among many others.
New Electronics Europe will comprise of a host of market-proven products including Technology Spotlights, Solus E-Shots, a Weekly E-zine and digital alerts to help companies engage with a broader European audience.
“Our aim of expanding our reach into Europe will move New Electronics onto another level and provide our advertisers with a large number of new business prospects while extending the reach of our existing UK clients,” said Marc Young, Publishing Director, MA Business.
New Electronics is part of MA Business, an award winning B2B information and events business, that manages a wide portfolio of business-to-business brands such as New Electronics, Eureka and The Engineer. Organiser of the Engineering Design Show (EDS), MA Business also works in the print, design, recycling, HR and telecoms sectors.
Please contact James Creber (james.creber@markallengroup.com or on 07983 989684) for further information.
