This agreement will enable Rutronik to provide customers with components and technologies from MediaTek, a leading developer of systems-on-chip (SoC) for mobile, home entertainment, connectivity, and IoT products.
Designed to offer fast multi-core performance with high energy efficiency, MediaTek’s Genio processors are targeted at robotics, industrial automation, and IoT applications and the series is intended to make it easier to develop smart applications at the premium, mid-range, and entry levels.
This collaboration allows Rutronik to expand its existing product portfolio and provide access to high-performance components for a number of high-growth markets.
"For us, customer orientation and future viability means offering precisely those products that are currently in demand or will be in demand. MediaTek’s components and technologies add real value to our line card," said Reza Armin Maghdounieh, Vice President Product Marketing Semiconductor at Rutronik.
"As the largest European distributor, Rutronik will help us to further expand our IoT footprint in the region," said Richard Lu, Vice President of MediaTek’s IoT Business Unit. "We are continuing to see a strong demand for consumer, enterprise, and industrial smart applications, so we look forward to working closely with Rutronik to help brands bring intelligent devices to market faster."
Mediatek’s Genio portfolio of devices offers fast multicore performance with high energy efficiency, even for computationally intensive applications.
The platform’s development environment, which allows designers to customise products using Yocto Linux, Ubuntu, and Android, combined with MediaTek’s development kits will help to reduce the costs of development in the long term and accelerate time to market.
In addition, Rutronik’s Embedded portfolio also offers board-level solutions with different form factors from Advantech, Kontron, Seco, and VIA using the Genio chipsets. For customers, this means a fully comprehensive ecosystem from the product to the design and the solution.
