Intel and DreamWorks enter alliance

Intel will provide DreamWorks with high performance processing technologies, including future chips with multiple processing cores. Intel software engineers will help to optimise DreamWorks’ applications for these advanced processors. By converting its computing infrastructure to an Intel based system, DreamWorks will enable its artists to render higher quality images more quickly and to modify them with greater ease. “Our objective is to significantly heighten the movie going experience using DreamWorks’ groundbreaking 3d filmmaking tools,” said Jeffrey Katzenberg, DreamWorks Animation’s ceo. “Technology plays a significant role in enabling our artists to tell great stories. By using Intel’s industry leading computing products, we will create a new and innovative way for moviegoers to experience our films in 3d.”